The CRM module in Recruitly is helpful to create, follow up with and store all your business contacts. We've divided the module into Leads, Opportunities, Contacts and Companies.

The difference:

1. Lead
A lead could be any person with who you would potentially do business. You could add Leads via LinkedIn using Recruitly's Chrome Extension or add them manually by clicking the 'New' button if you've come across them via another forum.
Once you've added a Lead into Recruitly, you could then get in touch with them, follow up with them and track conversations with them.
If a Lead is responsive and has gotten back in touch with you regarding an opportunity, this would be the perfect time to convert them into an 'Opportunity'. On conversion, the Lead would move to the Contacts section and the company that they work in would be saved in Companies.

2. Opportunity
An Opportunity in Recruitly would ideally be a potential job that you are discussing with an existing/potential Client.
You could either convert a Lead into an Opportunity and from then on track their progress and convert them into a Job, or, you could add an Opportunity via the 'New' button if an already existing client has provided you with one.
On, signing a contract or agreeing to one with your client, you would convert Opportunities to Jobs.

3. Contacts
Within Recruitly, a Contact would ideally be the person you're doing business with. You can assign each Contact to a job and share candidate CVs with this person. On conversion of an Opportunity -> Job or Lead -> Opportunity, the person you're in touch with would be stored as the Contact in their respective company.
Apart from this, you could always store previously placed Candidates as Contacts in their new Company. You could also store any person your business talks to regularly, as a Contact.
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