A dedicated IP address allows the sender to take full control of emails sent from their IP address. A shared IP address means other senders mailing campaigns utilise the same IP address.

Dedicated IP is extremely important because one of the major factors in determining what emails get blocked or marked as spam by mailbox providers is the reputation of the IP address sending it.

Shared IP
Free service
Poor reputation
Poor Inbox placements
Low volumes only
Delivery is only as good as the weakest sender

Dedicated IP
Add on (paid per month)
High reputation
Better Inbox placement
High volumes supported
Delivery depends on your own reputation

How to request for a Dedicated IP?

Contact Us for dedicated IP
Once activated, wait up to 30 days for the IP address to warm up and appear on your marketing module dashboard.
All your marketing emails will start to use the new IP address.
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