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• Why do you need a Dedicated IP

  A dedicated IP address allows the sender take full control of emails sent from their IP address. A shared IP address means other senders mailing campaigns utilise the same IP address. Dedicated IP is extremely important because one of the major factors in determining what emails get blocked or marked as spam by mailbox providers is the reputation of the IP address sending it. **ShaSome readers

• Best practices for email deliverability

  Consider the following best practices for a healthy email deliverability. Manage the inactive users on your email list. A high number of inactive users – subscribers who haven't opened or clicked on your emails in a certain period of time, such as six months or more – can hurt your email deliverability. With numerous inactive users, showing high engagement with subscribers is touFew readers

• What is Email Reputation?

  Email or Sender reputation is the measurement of your email sending practices and how closely you follow the standards established by the Internet service providers. It is not possible to improve your Email Reputation overnight. As a sender, you’ll gradually acquire a reputation as you send messages over time. A good reputation has a great impact on the effectiveness of your marketing efforts. A bad reputation does the exact opposite and may prevent your emails from reaching your audienceFew readers

• Marketing email sending is suspended

  What are bounces? Bounces occur when an email can't be delivered to an email address. Types of bounces Recruitly recognizes two types of bounces, and we handle them differently. Hard bounces: HardFew readers